Job Description

Job Title: [HCM] CRM Manager

Department: Brand Experience & Commercial

Working Location: Ho Chi Minh

I. Job Purpose:  

  • Handling and managing CRM for smooth and effective activities and effectively following Circle K brand guidelines and requirements.

II. Job accountabilities.

  • Monitor relationships with existing customers through CRM systems
  • Ensure the CRM system provides an effective sales funnel
  • Develop and implement marketing techniques that will drive new customers
  • Set specific marketing strategies to retain customers
  • Plan and manage multi-channel marketing campaigns
  • Suggest new methods to address customers’ needs
  • Track marketing metrics and trends, like conversion rates and web analytics
  • Assist with organizing promotional events to reach prospective customers
  • Review and select CRM software that meets our company’s needs
  • Conduct market research to follow trends and competition
  • Assist the branding team in providing a consistent user experience across all CRM touchpoints.

III. Job Requirements:

  • Proven work experience as a CRM Manager or similar role
  • Solid background in customer acquisition strategies
  • Technical expertise with CRM and analytical systems
  • Knowledge of online marketing methods and best practices
  • An ability to manage marketing projects end-to-end
  • Strong communication skills along with a customer-oriented attitude
  • BSc in Marketing or IT or relevant field.

IV. Application instructions

Send directly via e-mail: ha.huynhngocvan@circlek.com.vn

V. Contact

Human Resources Department – Phone number: (028) 3620 9017 (Ext 191)

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