Job Description

Job Title: [HCM] Brand Experience Assistant Manager – Promotion, Partnership

Department: Brand Experience & New Retail

Reports to: Brand Experience Manager

Working Location: Ho Chi Minh

I. ­­­­­­­­­­Job Purpose:  

  • Strategically promote Circle K brand both externally and internally across various marketing tools including promotion, in-store communications, and event to make Circle K “the most prefered CVS brand” in Vietnam as well as to support sales for the best possible outcome.
  • Develop and implemeting marketing promotion programs to support company’s sales.
  • Manage company partnerships for the growth of company in terms of revenue and co-branding benefit.

II. Job Accountabilities;

A. Communication (Offline)

  1. In charge of content & design quality of all POSM, LCD, audio & Wifi MKT for NSO promotion: Wording according to guidelines, POSM full of items, colors, POSM quality
  2. Work closely with Food Service, Merchandising, Operations, Constructions, Creative team for POSM: Ad-hoc Promotion, clear stock promotion, monthly promotion, special promotion, and printing…
  3. Manage fixed POSM items for NSO and standard POSM & LCD in store.
  4. Work closely with Creative team to ensure all artworks following Brand Guideline and consistent
  5. Work closely with Supplier for POSM printing, follow delivery progress and payment.
  6. Update 3D layout and POSM for New Store Opening (NSO)
  7. Update Zing account for NSO, create music playlist for Stores monthly.
  8. Support company’s milestone events
  9. Other ad-hoc tasks by line Supervisor

B. Partnership

  1. Responsible for the sales of Circle K e-voucher.
  2. Collaborate with strategic partners to build, manage co-branding promotions in order to increase traffic and increase sales for Circle K stores and other platforms.
  3. Manage and review partners’ advertising materials following Circle K brand guideline consistently.
  4. Responsible for managing, monitoring, and implementing promotional cooperation campaigns. Manage the booking of POSM for advertising in-store;
  5. Maximize POSM rental position to increase company’s income.
  6. Developing and maintaining relationship with existing business partners; Proactively approach and obtain new partners.
  7. Other tasks by line Manager

III. Qualifications:

  1. Bachelor or Master’s degree in Marketing/Advertising or related field preferred.
  2. Minimum 5 year of experience in Marketing. Retail/CVS knowledge is an advantage.
  3. Excellent in spoken and written Vietnamese and English with good presentation skill.
  4. Able to work independently as well as in a team.
  5. Possess a high level of responsibility, integrity, and commitment.
  6. Good interpersonal skill, creative, flexible, aggressive, passionate, attention to details, resourceful with can do and positive working attitude.
  7. Must be computer literate in Word, Power Point and Excel. Skillful in using Power Point is an advantage.

IV. Application instructions:

Send directly via e-mail: thuy.lethu@circlek.com.vn

V. Contact:

Phone number: (028) 3620 9017 (please contact Recruitment team)

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